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With myWW™, every new member takes a private assessment which matches them with a custom-made program that may make losing weight easier. Yet, whereas longtime WW users stay loyal to the model, it appears that evidently it nonetheless has a hard time recruiting new members. In an period where food regimen and fitness recommendation is available free of charge on the net, WW might want a little more than a rebrand to capture the hearts and minds of a youthful technology.

The biggest change, nevertheless, came with the 2018 rebranding to WW. Not solely was there a new emphasis on general health and wellness, however the app was also reimagined from the ground up.

Weight Watchers Changes Name To Ww, And Twitter Instantly Mocks It

Food-logging remains to be a core element, but now there are features like customized audio exercises from Aaptiv and curated meditations from Headspace proper within the app . WW also launched Connect Groups, which aims to foster WW’s on-line neighborhood around single matters like vegetarianism and yoga.

Losing weight — and maintaining it off — is lots easier when you could have professional steerage from the chief in weight loss and its supportive neighborhood. WW simply rolled out its most customized program ever, and it is poised to proceed to assist tens of millions of members around the globe accomplish their weight-loss and wellness goals in 2020.